Adidas is a globally renowned brand best known for sports apparel, equipment and footwear. The brand was founded in Germany in 1948 by Adolf "Adi" Dassler and is now represented in many countries around the world. Adidas produces a wide range of sporting goods for different sports like football, tennis, running and many more. The company is also known for its partnerships with famous athletes and teams, as well as for its sponsorship activities in the field of professional sports.